Let’s rewind a couple of decades. I was fresh-faced, right out of college, walking into my first real job at a Fortune 500 tech company. Man, I felt green. Greener than a plate of organic, gluten-free, vegan kale. There was this dude on my team, clearly a smart cookie, but he had autism. The team – they kinda shrugged him off. They couldn’t see beyond the label society had slapped onto him.

But I’ll tell you, the day we were banging our heads against this tough-as-nails challenge, this dude steps up. It was a sight to behold. It was like watching an artist compose a masterpiece or a maestro conduct a symphony. Blew my flippin’ mind!

That was the day my eyes opened to the real deal – cognitive diversity. This isn’t about making everyone feel warm and fuzzy. Hell no! It’s about hardcore business strategy. It’s about incorporating different types of thinkers into your team, not just because it’s a nice thing to do, but because it’s smart business. It’s about understanding that every brain, every thought process, is a potential gold mine of innovative ideas and problem-solving prowess.

And let me be clear. Cognitive diversity isn’t just some catchphrase I’m throwing around. It’s about people with different backgrounds, experiences, and neurological makeups bringing their unique perspectives to the table. It’s about creating an environment where an object visualizer, spatial visualizer, or any other type of thinker is valued for their contribution.

We’re about to take a deep dive into the power of cognitive diversity and how you can leverage it in the business world. Get ready to disrupt the status quo and challenge your preconceptions. It’s gonna be one hell of a ride.

Different Types of Thinkers in the Workforce

Let’s talk about cognitive diversity. Now, before you go imagining a rainbow-colored brain (although that’s a pretty rad image, isn’t it?), let me tell you, it’s not quite as psychedelic as it sounds. But, damn, it’s exciting.

In the workspace, we’re talking about two different types of visual thinkers: Object Visualizers and Spatial Visualizers.

Let’s start with Object Visualizers. Think of them as the master artists of the mind. They can visualize complex things in photorealistic detail. Need to imagine what a product would look like in real life? These folks have got you covered. Want to know how the interior design of your new office might appear? They’re your go-to people. From architectural design to mechanical engineering, their abilities offer a unique advantage.

Now, let’s talk about Spatial Visualizers. These are your pattern seekers, the abstract thinkers. They’re not about the fine, photographic detail – they’re all about the big picture. Give them a problem, and they’ll be mapping out patterns, looking for connections, and creating mental models that most of us couldn’t even fathom. They’re the ones you want when you’re looking for the next big idea or trying to crack a complex strategic problem.

Let’s put it this way: your brain’s an art gallery, and these thinkers are your Picasso and Pollock. Each paints a different picture, but both are damn vital to your collection. Without one or the other, you’re missing out on a whole realm of creativity and problem-solving potential.

These two types of visual thinkers are the unsung heroes of the corporate world. And here’s the kicker – they’re probably sitting in your office right now, quietly revolutionizing the way you do business. But here’s the question: Are you giving them the recognition they deserve, or are they being sidelined in favor of more conventional thinkers?

If you’re overlooking these types of thinkers, you’re effectively flushing innovative ideas down the drain. They’re the ones that can see solutions from a unique angle, challenge the status quo, and put your business on the cutting edge. So why the hell wouldn’t you want to tap into that potential?

Successful Collaborations Between Different Thinkers

Let’s jump into the time machine for a moment, back to the good old days when Apple was just a seedling of an idea. Steve Jobs and Steve Wozniak, a dynamic duo if there ever was one. Jobs, the consummate dreamer, the visionary, a classic example of an artistic visual thinker. Wozniak, on the other hand, was the technical wizard, the spatial visualizer who could see patterns and systems that the rest of us could only dream about.

Imagine for a moment, Jobs with his larger-than-life vision, crafting beautiful ideas, marrying technology and aesthetics like no one else. Then you got Wozniak, the engineer, using his abstract thinking to transform these visions into concrete, revolutionary products. Without one or the other, Apple wouldn’t be the powerhouse it is today. Now that’s the power of cognitive diversity in action!

But hey, don’t just take my word for it. Anita Williams Woolley and her team of smarty-pants scientists ran a little experiment. They formed a bunch of teams to navigate through a virtual maze. Some teams were a mix of different types of thinkers, while others were made up of similar minds. Any guesses on who came out on top?

You got it! The teams of mixed thinkers wiped the floor with the homogeneous teams. And it wasn’t just by a hair, it was a landslide victory. The diverse teams were able to tackle the problem from multiple angles, find innovative solutions, and adapt to new challenges like champions.

So, what’s the takeaway? Whether you’re trying to build a spaceship or just bake some damn good cookies, pairing up different thinkers can catapult your ideas to heights you never even imagined.

It’s like putting together the pieces of a puzzle. An object visualizer here, a spatial visualizer there, throw in a few verbal and analytical thinkers, and voila, you’ve got yourself a dream team ready to shake up the world.

Adapting Education and Hiring Practices

We need to shake things up, folks. The world is moving at the speed of light, and we can’t be dragging our feet in the stone age. Let’s talk about where we can start – education and hiring practices. It’s time we took a sledgehammer to the old paradigms and built something that reflects the beautiful diversity of the human mind.

Education needs a makeover, stat! It’s about time we ditched the one-size-fits-all approach. Visual thinkers, whether they are object or spatial, are often pushed to the margins in our verbally-dominated educational system. It’s like trying to fit a square peg in a round hole, and then blaming the peg when it doesn’t fit.

We need to encourage different learning styles from the get-go. Let’s toss out the stale textbooks and bring in interactive, experiential learning. It’s not just about learning facts and figures. It’s about fostering curiosity, creativity, and problem-solving skills. It’s about understanding that not everyone thinks in words or numbers. Some people think in pictures, others in patterns, and that’s not just okay, it’s friggin’ fantastic!

Now let’s talk about hiring practices. News flash – a resume doesn’t tell you the whole story. We need to recognize the strengths of different thinkers and adjust our interview techniques to accommodate them. Standardized interviews and tests? They’re as outdated as the fax machine.

It’s time we embraced cognitive interviews, work samples, and other methods that allow all kinds of minds to shine. Let’s focus less on where someone went to school and more on how they think, solve problems, and collaborate with others.

Remember, folks, it’s not about charity. It’s about realizing that a fancy degree doesn’t always equate to the best fit for your business. It’s about understanding that a diverse team of thinkers isn’t just good for PR, it’s a strategic move that can skyrocket your success.

Embracing Neurodiversity in the Workplace

Right, we’ve talked about changing our educational systems and hiring practices. Now, let’s take it to the ground – the workplace. Neurodiversity is the next frontier, folks. It’s not just about the warm, fuzzy feeling you get from doing the right thing. It’s about spurring innovation and driving success.

Let’s kick this off with some inspiring examples. There are neurodiverse employees out there right now, making waves and smashing expectations. I’m talking about coders with autism who have an uncanny knack for finding bugs, spatial visualizers designing intuitive user interfaces, and object visualizers bringing creative solutions to marketing problems. Each of these individuals brings something unique to the table, something that a neurotypical person might miss.

It’s not just about the employees, though. Companies that embrace neurodiversity also see the benefits. They’re the ones breaking new ground, leaving their competition in the dust. They’re enjoying a range of perspectives that leads to innovative solutions and gives them an edge in the market. They’re reaping the rewards of cognitive diversity.

What about initiatives for diverse minds? There are some pretty awesome things happening on that front, too. Tech giants are pioneering autism hiring programs. Startups are providing flexible work environments that cater to the needs of diverse thinkers. There are even business incubators and training programs specifically designed for entrepreneurs with dyslexia.

As a business leader, you need to get on board with this trend. It’s time to rethink how we define ‘normal’ in the workplace. It’s time to acknowledge that a diverse workforce includes not just different races, genders, and sexual orientations, but different kinds of minds as well.

In a world that’s screaming for innovation, you can’t afford to ignore these amazing minds. Your business, your team, your bottom line – they’ll all be better for it. Are you ready for the next leap in this cognitive adventure?


And there we have it, folks. We’ve journeyed through the power of cognitive diversity, breaking down preconceived notions and reshaping our understanding of intelligence along the way. I mean, we’ve seen the magic that happens when we have different kinds of thinkers in the room – the artistry of object visualizers, the dynamism of spatial visualizers, the mosaic of minds all chiming in with their own unique perspectives. And that’s what this is really about, isn’t it? Breaking down those barriers, those stereotypes, and making space for different minds to shine.

Let’s not forget the power duos we talked about, the Jobs and Wozniaks of the world. It’s the blending of disparate minds, the pairing of distinct cognitive styles that leads to some of the most groundbreaking innovations. It’s about recognizing the strength in our differences, rather than homogenizing our thinking. And, as the research shows, it’s not just a nice-to-have. Diverse thinking is a strategic business advantage.

We’ve also taken a hard look at education and hiring practices. Our systems need an upgrade, that’s for sure. We need to embrace different learning styles, to value diverse thinking skills. And when it comes to hiring, let’s not just focus on the fancy degrees and smooth talkers. There are some brilliant minds out there that might not fit the mold, and we’ve got to be clever enough to spot them.

The final takeaway? Embrace neurodiversity in the workplace. And I’m not just talking about hanging a rainbow flag in the office and calling it a day. This is about genuine inclusion, about recognizing the untapped potential in neurodiverse individuals and creating an environment where they can thrive. Because when they succeed, we all succeed.

So, there it is. The gauntlet has been thrown, my friends. To the managers, the business owners, the entrepreneurs – it’s time to step up. This isn’t just a social movement. This is the future of business.

In the end, my friends, it’s all about making your business brainier, bolder, and damn well better. Don’t let great minds that don’t think alike slip through your fingers. Harness their potential.

About the Author: Geoffrey Byers
Geoffrey is one of the world's foremost Designers. He is also a Serial Entrepreneur, Author, Speaker, and Mad Scientist. Hypothesis-Driven experimentation is his love language.